In a conceptual nutshell, my interpretation of tender buttons seeks to capture and emphasize the dialogue and movement between Gertrude Stein's poems. While her poetry is very fragmented, the reader is able to move along with the rhythms and sounds of her work and understand the beauty found in the movement. Each set of words leads you into the next, whether it furthers the understanding or contradicts it.
Upon reflection, it seems that I have learned quite a bit. I began this project with an ambitious agenda. The motion piece I had envisioned in my head brought my compositions to life; the viewer felt as though they were moving with the type. Without thinking about my lack of knowledge in After Effects, I obviously jumped in without completely thinking it through.
While still true to the concept, my video has taken a bit of a different direction. Rather than having over the top graphics I have decided to carry the sense of swift movement found on a dance floor using the basic effects.
Kinetic Typography from Jessica Rojas on Vimeo.